When you don’t have a big budget for marketing, you need to make sure that the tools and platforms you use perform to their full potential. Here are our top five picks to get your social media marketing toolkit up to scratch.
1. Canva for social media content creation
2. Facebook Creator Studio for profile management
Most small businesses use Facebook or Instagram for their marketing as these are the easier platforms to create and connect on.
The Facebook Creator Studio app is perfect for managing both of them. Upload and schedule your posts, and get quick access to your analytics on-the-go.
This app, like all Facebook Business apps, is free to download.
Pro tip: Facebook has a number of apps to manage Business Pages. You may not need them all so do a little research before you choose.
3. Later for calendar planning and scheduling
4. Social Champ for bulk post scheduling
5. Pocket for saving content ideas and inspiration
And those are our top 5 social media marketing platforms! You might be thinking, “How do I know which ones to choose?” Well, that depends on what your strategy is.
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