Liesl Sadie is a copywriter and editor from the Mother City. Her first foray into storytelling was at the age five in the form of a newspaper she wrote, illustrated, and hand-delivered to her neighbours. Unfortunately, due to lack of interest, there were only ever three editions. Unperturbed, she went on to study Journalism at Rhodes University and Copywriting at Red and Yellow.
Thanks to social media, connecting with, and converting, your audience is easier than ever. We’ll walk you through the golden rules of social media marketing so that every single post works hard for your brand.
Colour psychology has long been used to convey brand personality and influence customers by evoking specific emotions. Here’s our crash course on how to take advantage of the power of colour to boost your e-commerce sales.
Driving growth in the coffee industry using technology and data
Relief funding for small businesses during COVID-19
The Yoco recipe for customer empathy
Support Small: will you join the movement?
Part 2: Looks fade. Personalities don’t.
How to pivot your food business during COVID-19
How to start accepting credit card payments
5 things you can do to set your business up for success in 2021
Right place, right time: launching the Yoco Bree Street Store
JK Vending: “If you don’t pay with Yoco you must be loco”
Reopening a sit-in restaurant safely during COVID-19
8 social media tips for business owners during COVID-19
Yoco Meets: Connecting entrepreneurs
Top 8 apps for entrepreneurs
Seven things you didn’t know the Yoco App could do
Managing a hospitality business during COVID-19
We Heart Anna – I Heart Market’s wonder woman
How value-added marketing helped Rifqah fo Rif-Wrapped
Taking La Blosh Nail Boutique to the next level
Katlego at Startup Grind: How to build a business
Improve your small business’s online presence
7 lessons from doing business during Covid-19 to take into 2021
New Year, New You, New Business Plan?
Behind the scenes of the first Yoco Pop Up Store in Soweto
Motivating your employees in busy times
Social Media: How to Communicate During a Crisis
6 small business blogging tips and basic guidelines for beginners
5 ways to cut costs during the COVID-19 pandemic
Carl Wazen on building successful partnerships
Mashudu Modau: Blazing a trail for small businesses
How to increase your tips – the Yoco way
How to prevent credit card fraud in your small business