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Liesl Sadie

Liesl Sadie is a copywriter and editor from the Mother City. Her first foray into storytelling was at the age five in the form of a newspaper she wrote, illustrated, and hand-delivered to her neighbours. Unfortunately, due to lack of interest, there were only ever three editions. Unperturbed, she went on to study Journalism at Rhodes University and Copywriting at Red and Yellow.
business portal
insights and advice

How to run your small business with the Yoco Business Portal

The Yoco Business Portal is our Business Portal centralised, cloud-based tool designed to make running your business quick and simple.

Yoco App
sales and

Seven things you didn’t know the Yoco App could do

The Yoco App is a multi-faceted, easy to use business management tool that makes day-to-day admin a breeze

email-marketing
insights and advice

How to get email marketing right (in five easy steps)

Email remains the marketing channel with the highest ROI. Here’s how to tap into the power of the inbox.

motivate-employees
hiring and employees

7 budget-friendly ways small business owners can motivate staff

Thanking and rewarding your employees is a crucial exercise that ultimately benefits your bottom line. And the good news is, it doesn’t have to cost an arm and a leg.

business-success-yoco
insights and advice

5 things you can do to set your business up for success in 2021

Give your business the head start it deserves by crossing these crucial to-do’s off your list.

yoco-business-lessons-2021
e-commerce

7 lessons from doing business during Covid-19 to take into 2021

The coronavirus drastically changed the way small businesses operate. Here are seven tactics to add to your operational blueprint, courtesy of Covid-19.

insights and advice

5 tips to increase retail sales this (Covid-19) Christmas

Stand out from your competitors, increase foot traffic (safely, of course), and see sales sky-rocket by following these tips.

social-media-marketing
e-commerce

Social media marketing: our one-stop guide for getting started

Thanks to social media, connecting with, and converting, your audience is easier than ever. We’ll walk you through the golden rules of social media marketing so that every single post works hard for your brand.

successful-online-store
e-commerce

8 essential ingredients for a successful online store

Conquering the e-commerce space relies on multiple factors. We discuss the 8 ingredients that’ll set you up for online success.

e-commerce

How to use colour psychology in e-commerce to boost sales

Colour psychology has long been used to convey brand personality and influence customers by evoking specific emotions. Here’s our crash course on how to take advantage of the power of colour to boost your e-commerce sales.

Read More

Using Yoco to grow the coffee industry.

Driving growth in the coffee industry using technology and data

covid-19-relief-funding-1200x675

Relief funding for small businesses during COVID-19

product design

The Yoco recipe for customer empathy

covid-19-support-small-business-directory

Support Small: will you join the movement?

Part 2: Looks fade. Personalities don’t.

How to pivot your food business during COVID-19

yoco-accepting-card-payments-1200x675

How to start accepting credit card payments

business-success-yoco

5 things you can do to set your business up for success in 2021

The Yoco Bree Street store in Cape Town.

Right place, right time: launching the Yoco Bree Street Store

An image of a vendor sitting on a collar on Cape Town's beaches.

JK Vending: “If you don’t pay with Yoco you must be loco”

sit-in-restaurants-covid-19

Reopening a sit-in restaurant safely during COVID-19

covid-19-social media-1200x675

8 social media tips for business owners during COVID-19

Entrepreneurs talking to each other at a Yoco Meets event.

Yoco Meets: Connecting entrepreneurs

The top apps for entrepreneurs.

Top 8 apps for entrepreneurs

Yoco App

Seven things you didn’t know the Yoco App could do

covid-19-hospitality-1200x675

Managing a hospitality business during COVID-19

An image of Anna Savage, who runs the I Heart Market in Durban.

We Heart Anna – I Heart Market’s wonder woman

Rifqah of Riff-Wrapped teaches Yoco employees how to wrap a turban.

How value-added marketing helped Rifqah fo Rif-Wrapped

The ladies of La Blosh Nail Boutique.

Taking La Blosh Nail Boutique to the next level

Katlego talking about how to build a business at StartUp Grind.

Katlego at Startup Grind: How to build a business

An image in an article on improving your small businesses online presence.

Improve your small business’s online presence

yoco-business-lessons-2021

7 lessons from doing business during Covid-19 to take into 2021

A picture of a messy desk in an article about creating a new business plan for the new year.

New Year, New You, New Business Plan?

The Yoco popup store in Maponya Mall in Soweto.

Behind the scenes of the first Yoco Pop Up Store in Soweto

A pic of the guys at Colombo Coffee in Durban in an article about motivating your employees.

Motivating your employees in busy times

covid-19-social-media-tips-1200x675

Social Media: How to Communicate During a Crisis

small-business-blog-guidelines

6 small business blogging tips and basic guidelines for beginners

covid-19-cut-costs-1200x675

5 ways to cut costs during the COVID-19 pandemic

A lego image on building partnership.

Carl Wazen on building successful partnerships

Mashudu Modau, who works on Open by Yoco.

Mashudu Modau: Blazing a trail for small businesses

A barista in an article about increasing tips the Yoco way.

How to increase your tips – the Yoco way

An image of a card in an article about preventing credit card fraud.

How to prevent credit card fraud in your small business

Tips on taking your business to the next level.

Business tips to go the next level

Hlobsile Manana of Mbali Rose Hair.

Mbali Rose Hair: Making a hair business work

An image of a stressed man in an article on the effect your business may have on your health.

Help! My business is hurting my health